PLAYBOOK'S TEAM

Carrie is an award-winning director and writer. She has created numerous viral campaigns, including Kleenex Cares, one of AdWeek's most viral videos of the year and winner of the ANA Multicultural Award and shortlisted for a Cannes Lion. Carrie's TV and film work includes Candace Parker's TITLE IX: 37 WORDS that CHANGED AMERICA and WWE: NEXT GEN, Executive Produced by John Cena on Roku. Carrie has directed commercials for brands such as Chase, Lego, Comcast, Barbie and Ford. Carrie is a former D1 tennis player and Harvard coach.

A creative powerhouse in entertainment + experiential. An author, former Vice contributor, and Guinness World Record holder for her productions. Tamara has led campaigns for Mattel, Warner Bros., Spotify, Adidas, and Meta, collaborating with Beck, Questlove, and Sheryl Crow. As an ad agency + brand collaborator, she creates unforgettable content and experiences. She built a Sandlot baseball league in Lockhart, TX, and currently runs a creative female collective in Portland, OR.
Snapshots from the stories we build — where vision meets craft, and ideas take shape.
Campaign Takeover
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